The Expanse Cycle
Milestones of the Expanse project:
A Stellar Book Series
After the remarkable marketing success of The Wheel of Time landing (WoT), Bohdan-Books Publishing House trusted us to create a thematic landing page to announce the beginning of publishing the world-famous sci-fi series of J. Corey - The Expanse
The Expanse begins — Drafts
Zero restrictions regarding design and effects stimulated our out-of-the-box thinking to get visitors’ and sci-fi fans’ minds out of Monday routine and dive straight into the futuristic atmosphere of this breathtaking story
At the same time, we designed this page in a way it does not burn the eyes with tons of cheap plain effects
Interactive Design Starfire
Positive feedback about our magnifying glass pointer design on WoT landing inspired us to use that thematic UX on the map block to visualize the scale of J. Corey’s universe in the most precise way possible
Well made Responsive interface
Feel the Space
Asteroids and opening gates bring that old-school visualization of space journeys. This design does not distract from the main content but hypnotizes and prepares the mood for the adventurous interstellar traveler
Multichannel promotion
The Expansion landing page is interconnected with corresponding products on the Publishing House website
Their promotional activities also included QR-codes on each printed book and other media, as well as during different industry exhibitions performances
Such stellar team worked on this case:
Tools
Used
- Сompetitors analysis
- Unique responsive design
- Facebook comments widget
- Complete artwork layout
- HTML5
- CSS3
- JS
- jQuery
- YouTube embed
- Cozy space station
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